We're not big in commercial digital printing but we're big in sign shop secrets from the 60's. Secrets that make your signs work hard for you. Although our first computer experience started in the early 80's we've never let it take over the sign shop and use them in creative ways to add technology to those ol' time sign shop procedures. As a young boy I would watch my father create signs with only a pencil, ruler, brush and paint. Optional items on the table were perforating wheels and knife pens to cut films and stencils. I would love the chance to go with him on the job site or to his sign shop. I'd watch him with great interest while he was up a ladder painting a wall or sitting on a wooden box lettering a truck door. In the sign shop my father would let me coat out boards while teaching me his expectations of a smooth surface!
I was happy to work side by side filling in his letters and quickly adapting to the commercial arts trade, while learning the secrets of his techniques. It was also very interesting inside the sign shop as I got to witness the creative talents of other master sign painters and their techniques. One sign painter offered only black, red and blue paint colours another bartered a free lunch. Each one had their own technique suited to their character and willing to share their trade secret's. What they all had in common was their tried and true traditional methods with a modern twist to make it better and quicker. Those trade secret's became known as "Standardised Shop Procedures"
Screen Printing 1969
Crusader Signs Ltd. originated in the early 60's as a traditional sign shop. Windows, trucks doors and wood signs were commonly painted. Brand logo's and messages were hand drawn and painted using the Sign Painting process.
There were also rulers, pen knifes and vinyl adhesives in the traditional sign shop. Vinyl signs were common. Die cutting was common for lettering and custom designs. Aluminium shapes were heated to cut the vinyl shapes. Vinyl sheets were often screen printed and die cut, or even painted by hand.
Latex Painted Sign
Every specialised custom order only had one thing in common, layout and design. Every order needed "production artwork" before any production was started. Colour separations, rubylith, positive & negative images, spot colours, block out, camera shot, reduction, registration, halftones were just some of the language spoken at the "Art Table". Although procedures had exact or standardised shop procedures the final rule was if the product looked appealing to the viewer, It was perfect! That was then...
Sign Making procedures always evolve with each sign made. Quicker run times, higher accuracy or better substrates, paints and vinyls. The plotter is just that, quicker production artwork, accurate cutting and better solid colour materials to get creative with.
Today Crusader Signs Ltd. is a process of evolving graphic procedures leading to the plotter development. Crusader Signs still exists today offering logo's and corporate branding by sign painting & vinyl cut plotter. While we still offer hand painted signs we specialise in "Small Signs of All Kinds". A perfect fit for knifes, vinyl and vinyl sticker applications.
We've digitised thousands & thousands of logo's and designs. Got a special design or message? We can digitise it for plotters that cut sign vinyls. Great looking stickers and signs come from expertise in creating specialised production artwork for plotter cutters. We do that for every sticker order!
All we add is 40 Years of Sign making experience in digitising logos and layouts for commercial art applications.
"SMALL SIGNS OF ALL KINDS!"
Signs that are Inexpensive, Easy to Read, Durable ... and Sometimes Ready the Same Day!